AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |
Back to Blog
Standard retail planograms8/11/2023 ![]() Of all experience levers that go into the design of a retail brand, sound has been the most underutilized. Experience has always been the main retail differentiator, especially as convenience increasingly becomes a rarified reason for retail to exist. The main drivers of these functions are the product, the teams of people who bring these functions to life and the overall customer experience that’s born from it. Repairing relationships with customers and. ![]() Stepping back, one could simplify retail functions as three-pronged: And then, COVID dipped the industry into a reality check. ![]() Recently, we’ve seen a retail identity crisis, with much-hyped DTC brands and big tech giants reinventing experiences off the halo effect of the Apple retail revolution - with sometimes successful, oftentimes questionable, outcomes. Stranger Things recently reminded us how incredibly different the standard for the American retail experience was just a couple decades ago when much of social life centered on shopping malls. ![]()
0 Comments
Read More
Leave a Reply. |